Amitabh Bachchan and the team of his forthcoming emotional thriller 'Te3n' had launched a special initiative by asking fans to participate in promotions like posters, music, information and games etc. The audience could take part in the 'Te3n It Around' campaign by creating the film's posters, choosing the first song they want to hear/see and what kind of game they want to play.
The campaign has received entries from all over India.
Even Vidya Balan, who will be seen in a guest appearance in the Ribhu Dasgupta-directed film, which also stars
Nawazuddin Siddiqui, has designed a special poster. She came up with an unusual design and sportingly submitted the same as an entry for the contest. Looking at the poster, which aesthetically highlights all the components of the trailer, we must say it's quite creative, perhaps unlocking a hidden talent of the powerhouse actress?
'Te3n', produced by Endemol Shine India, Reliance Entertainment, Cinemaa, Kross Pictures and Blue Waters Motion Pictures, releases on June 10.
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