What the criticism of @lifeofpujaa says about us and how we think

Santosh Desai
Apr 2, 2026 | 17:35 IST

The Instagram account has over 7 lakh followers and what has made Pujarini Pradhan an influencer is her ability to talk about complex ideas with simplicity and directness. So what explains why so many are now against her?

On social media, there is a controversy raging around an unusual person. She is an Instagram reels sensation unlike any other. A married woman from rural Bengal who gives us a peek into her daily routine while talking about things. The films of Takeshi Kitano and David Lynch. About the importance of menstrual leave. About the books she has read and the ideas that they have sparked. About going to the local mela and buying things. She is not exoticising rural life nor is she performing it. She is doing something that comes naturally to her and doesn't quite grasp why this is so surprising to everyone else.

Her name is Pujarini Pradhan, and her Instagram account, @lifeofpujaa, has gathered close to 7 lakh followers. What is riveting about her is her lack of self-consciousness, her easy erudition and ability to talk about complex ideas with simplicity and directness. She is utterly at ease in her milieu and combines conversations about high cinema with joyfully shopping at melas and thinking aloud about her life. One can understand why she became so popular in such a short time.
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