Melania Documentary Falters in UK Cinemas amid Cold Response and ‘Soft’ Ticket Sales

Melania Trump’s authorised documentary is facing an uncomfortable reality in UK cinemas. Despite a massive marketing push and screenings across major chains, early ticket sales are coming in shockingly “soft”. With empty seats, muted audience interest and exhibitors admitting demand is weak, questions are now swirling around the film’s box office fate. Is this a temporary lull, or an early sign of a high-profile misfire?