‘Sushasan’ vs ‘naukri’? How a mini campaign is running in NCR as Bihar heads to polls; BJP, Congress race to woo migrant voters
GURGAON: The battle for Bihar's future is being fought not just in the state's bylanes, but in rented rooms, factory floors and markets in NCR, where NDA's 'sushasan' pitch and INDIA bloc's 'naukri' promise are jockeying for the migrant vote.
With an estimated 2 lakh Bihari migrant workers living and working in Gurgaon and Faridabad, especially around the large industrial clusters in the two cities neighbouring Delhi, BJP and Congress are both making a concerted outreach to the constituency whose influence travels hundreds of kilometres east as Bihar heads for assembly elections next month.
03:24
For decades, economic compulsions have driven lakhs from Bihar to seek livelihoods in NCR and other Indian states. Parties are aware that the migrant community's grievances - lack of jobs in their home state, infrastructure and the pain of separation from families - are not just personal stories but hot-button political issues.
Madhav Singh, who works in Manesar and votes in Supaul, told TOI, "It feels like Bihar is still stuck in the 70s. Other than law and order, nothing has improved in the past decades. Govt should work on improving health, education and civic infrastructure." Nothing that he has heard from political parties has sounded convincing, but Singh agrees the dark days of crime are gone.
For Neerja Gupta, a vegetable seller from Saharsa district, the pain of migration is deeply personal. "I had to leave my family and home to earn a livelihood. I miss festivals and time with them. People from Bihar regularly face humiliation and harassment in other states. That's because Bihar has almost become a slang. I hope for a state where people are not forced to leave home just for college education and jobs," she said. Those like Gupta are the ones Congress workers are reaching out to with Tejashwi Yadav's jobs promise, the plank on which RJD-led INDIA bloc hopes to turn the tables on NDA in Bihar.
Data to dialogue
BJP and Congress have compiled data on the migrant population, mapping their home constituencies, noting down issues plaguing their villages and assigning local functionaries to engage them through small meetings, home visits, and community gatherings.
For BJP, the primary message is "sushasan"- good governance. Haryana BJP president Mohan Lal Badauli said party workers had already reached out to over one lakh registered Bihari voters in the state. "We have been urging people to vote for Modi ji and support good governance. Many have assured us they would back the NDA candidate in their respective Assembly constituencies when they head back home next month," he added.
BJP is also following a two-pronged strategy. While on one hand, it is reminding migrant workers of "jungle raj" days under previous govts in Bihar, on the other, they are highlighting development work under BJP rule at the Centre and in Haryana with message that the same model will be replicated in Bihar.
"We have been encouraging migrant workers to talk to their families back home, share their experiences in cities like Gurgaon, and return to Bihar to vote. In some cases, we are offering logistical support to help voters make the journey," a BJP functionary said.
BJP has deployed a battery of senior functionaries from Haryana, including Union minister Krishan Pal Gurjar, state ministers Krishna Kumar Bedi, Rao Narbir Singh, Gaurav Gautam, Rajesh Nagar and Vipul Goyal and Rajya Sabha MP Subhash Barala, besides MLAs and former ministers.
Each has been assigned specific responsibilities, either in NCR or directly in constituencies in Bihar.
Gurgaon BJP MLA Mukesh Sharma, for instance, has been tasked with campaigning in the Maner Assembly constituency of Patna. Sharma, according to party sources, has been asked to ensure door-to-door visits, organise street-corner meetings and hold public gatherings where he will detail Haryana's development under BJP rule and outline how NDA aims to do the same in Bihar.
Congress's district president in Gurgaon, Pankaj Dabar, said the party is adopting a more personal, grassroots approach. Local workers - many with roots in Bihar - have been asked to visit houses of migrant voters, give a hearing to their concerns and explain the INDIA bloc's vision for Bihar.
Congress's narrative, according to Dabar, centres on anti-incumbency. Its workers have been highlighting NDA govt's "failures" to deliver on development, tackle unemployment, and create industrial opportunities in Bihar, issues that have forced countless families to migrate.
"All our representatives have been asked to engage with migrants from Bihar in their respective areas. We are running our own campaign here," said a senior Congress functionary, adding that a list of Haryana-based campaigners for Bihar would be released soon.
'Failed state' image hurts
For the migrants themselves, the political campaigns are both a reminder of their enduring connection with home and a reflection of the challenges they face.
Pankaj Mishra, a software professional in Gurgaon and a registered voter in Benipatti in Madhubani, pointed to the uneven pace of development in his home state. "Over the past two decades, India has witnessed significant change. Even states like Rajasthan and UP have progressed so much in recent years. But Bihar has been left behind," he said.
Working as a driver in Faridabad, Vinay Kumar from Aurangabad has applied for leave to cast his vote. "I will go for a couple of days to strengthen our party leader," he said, refusing to elaborate on who his "leader" was.
Sanjay Kumar Jha, who works as a security guard at a shopping complex, is from Saharsa but will miss the vote. "No party has approached us here. Whatever the promises made, we are sure who is going to form the next govt. Lalu may not have been bad, but the new generation is eccentric and has no real connection with the masses," he said.
Efforts are on to woo migrants in other parts of NCR, too. Congress media incharge for Ghaziabad Asutosh Gupta said they had identified pockets where the Bihari migrant worker population resides. "We went to Nandgram, Ashram Road, Bhatia Mod and Khoda soon after Dussehra as many of them went back during Diwali and will return after elections," he said.
Divya Gautam, the CPIML candidate from Digha assembly constituency in Bihar, is has Delhi University students in her campaign team. "Three of them joined me as soon as I filed my nomination and four more have been helping me in the campaign," she said. Another group of students in Delhi is helping labourers and daily wage earners travel to vote.
Ashish Kumar, an MA geography student at DU, said the political discourse in Bihar "rarely touches real problems". "Colleges are understaffed, exams get delayed or papers get leaked, and honest students struggle. Elections, however, focus on caste and slogans. That's why so many of us feel there's no future in Bihar," said the youth from Ara whose father runs a transport business.
Vikram Singh, who came to Delhi from Lakhisarai to pursue his BA (Hons) Hindi at DU, identified what needs to change. "In Bihar, even hard work often feels wasted because the system fails. The system doesn't give young people a fair chance to succeed," he said.
(With inputs from Jaideep Deogharia in Noida & Sugandha Jha in Delhi)
Lifes Best Decision: BJPs Maithili Thakur On Alinagar Contest Against RJDs Vinod Mishra | Bihar
For decades, economic compulsions have driven lakhs from Bihar to seek livelihoods in NCR and other Indian states. Parties are aware that the migrant community's grievances - lack of jobs in their home state, infrastructure and the pain of separation from families - are not just personal stories but hot-button political issues.
Madhav Singh, who works in Manesar and votes in Supaul, told TOI, "It feels like Bihar is still stuck in the 70s. Other than law and order, nothing has improved in the past decades. Govt should work on improving health, education and civic infrastructure." Nothing that he has heard from political parties has sounded convincing, but Singh agrees the dark days of crime are gone.
For Neerja Gupta, a vegetable seller from Saharsa district, the pain of migration is deeply personal. "I had to leave my family and home to earn a livelihood. I miss festivals and time with them. People from Bihar regularly face humiliation and harassment in other states. That's because Bihar has almost become a slang. I hope for a state where people are not forced to leave home just for college education and jobs," she said. Those like Gupta are the ones Congress workers are reaching out to with Tejashwi Yadav's jobs promise, the plank on which RJD-led INDIA bloc hopes to turn the tables on NDA in Bihar.
Data to dialogue
For BJP, the primary message is "sushasan"- good governance. Haryana BJP president Mohan Lal Badauli said party workers had already reached out to over one lakh registered Bihari voters in the state. "We have been urging people to vote for Modi ji and support good governance. Many have assured us they would back the NDA candidate in their respective Assembly constituencies when they head back home next month," he added.
BJP is also following a two-pronged strategy. While on one hand, it is reminding migrant workers of "jungle raj" days under previous govts in Bihar, on the other, they are highlighting development work under BJP rule at the Centre and in Haryana with message that the same model will be replicated in Bihar.
"We have been encouraging migrant workers to talk to their families back home, share their experiences in cities like Gurgaon, and return to Bihar to vote. In some cases, we are offering logistical support to help voters make the journey," a BJP functionary said.
BJP has deployed a battery of senior functionaries from Haryana, including Union minister Krishan Pal Gurjar, state ministers Krishna Kumar Bedi, Rao Narbir Singh, Gaurav Gautam, Rajesh Nagar and Vipul Goyal and Rajya Sabha MP Subhash Barala, besides MLAs and former ministers.
Each has been assigned specific responsibilities, either in NCR or directly in constituencies in Bihar.
Gurgaon BJP MLA Mukesh Sharma, for instance, has been tasked with campaigning in the Maner Assembly constituency of Patna. Sharma, according to party sources, has been asked to ensure door-to-door visits, organise street-corner meetings and hold public gatherings where he will detail Haryana's development under BJP rule and outline how NDA aims to do the same in Bihar.
Congress's district president in Gurgaon, Pankaj Dabar, said the party is adopting a more personal, grassroots approach. Local workers - many with roots in Bihar - have been asked to visit houses of migrant voters, give a hearing to their concerns and explain the INDIA bloc's vision for Bihar.
Congress's narrative, according to Dabar, centres on anti-incumbency. Its workers have been highlighting NDA govt's "failures" to deliver on development, tackle unemployment, and create industrial opportunities in Bihar, issues that have forced countless families to migrate.
"All our representatives have been asked to engage with migrants from Bihar in their respective areas. We are running our own campaign here," said a senior Congress functionary, adding that a list of Haryana-based campaigners for Bihar would be released soon.
'Failed state' image hurts
For the migrants themselves, the political campaigns are both a reminder of their enduring connection with home and a reflection of the challenges they face.
Pankaj Mishra, a software professional in Gurgaon and a registered voter in Benipatti in Madhubani, pointed to the uneven pace of development in his home state. "Over the past two decades, India has witnessed significant change. Even states like Rajasthan and UP have progressed so much in recent years. But Bihar has been left behind," he said.
Working as a driver in Faridabad, Vinay Kumar from Aurangabad has applied for leave to cast his vote. "I will go for a couple of days to strengthen our party leader," he said, refusing to elaborate on who his "leader" was.
Sanjay Kumar Jha, who works as a security guard at a shopping complex, is from Saharsa but will miss the vote. "No party has approached us here. Whatever the promises made, we are sure who is going to form the next govt. Lalu may not have been bad, but the new generation is eccentric and has no real connection with the masses," he said.
Efforts are on to woo migrants in other parts of NCR, too. Congress media incharge for Ghaziabad Asutosh Gupta said they had identified pockets where the Bihari migrant worker population resides. "We went to Nandgram, Ashram Road, Bhatia Mod and Khoda soon after Dussehra as many of them went back during Diwali and will return after elections," he said.
Divya Gautam, the CPIML candidate from Digha assembly constituency in Bihar, is has Delhi University students in her campaign team. "Three of them joined me as soon as I filed my nomination and four more have been helping me in the campaign," she said. Another group of students in Delhi is helping labourers and daily wage earners travel to vote.
Ashish Kumar, an MA geography student at DU, said the political discourse in Bihar "rarely touches real problems". "Colleges are understaffed, exams get delayed or papers get leaked, and honest students struggle. Elections, however, focus on caste and slogans. That's why so many of us feel there's no future in Bihar," said the youth from Ara whose father runs a transport business.
Vikram Singh, who came to Delhi from Lakhisarai to pursue his BA (Hons) Hindi at DU, identified what needs to change. "In Bihar, even hard work often feels wasted because the system fails. The system doesn't give young people a fair chance to succeed," he said.
(With inputs from Jaideep Deogharia in Noida & Sugandha Jha in Delhi)
Popular from City
- Inside Dr Umar’s escape: How Delhi Red Fort ‘bomber’ fled Al-Falah University after Dr Muzammil’s arrest
- Watch: Drunk watchman caught sleeping with leg in rice vessel at Telangana hostel; removed from duty
- Gone in 5 minutes: Bengaluru techie files complaint after shoes worth Rs 16,000 go missing at temple
- Maharashtra shocker: Made to do 100 sit-ups with bag for being late, girl dies
- Delhi car blast: Bomber had lab at home to test explosives; tested bomb making techniques shared by Pakistan handlers
end of article
Trending Stories
- IND vs SA Live: India batters flop as South Africa seal 30-run win
- Travis Kelce’s ex Kayla Nicole accused of using AI for apology as internet detectives break down every word
- Cowboys legend Michael Irvin gets emotional about watching his wife slowly disappear to Alzheimer’s
- Rob Gronkowski’s longtime partner Camille Kostek expresses her support as he addresses his earlier decision to follow Tom Brady
- MLB trade rumors: Toronto Blue Jays positioned to land $460 million Chicago Cubs superstar in blockbuster move to bolster squad
- Learning with purpose: 5 quotes by Dr BR Ambedkar that students can carry for life
- Taylor Swift allegedly rethinks her entire wedding approach with Travis Kelce as insiders say she wants a bigger, more spectacular celebration
Featured in city
- Flying into the future: Will drone taxis take off in Andhra Pradesh by 2027?
- 'I loved him for past 9 years': 'Missing' Punjab woman Sarabjeet Kaur, embraces Islam, marries Pakistani man
- 'These are only possessed by armed forces': 9mm cartridges recovered at Delhi car blast site
- Delhi Red Fort car blast: How video grabs from 50 CCTVs helped track 'bomber' Umar’s movements; spotted at tea shop before explosion
- UP man appeals to Russian govt to conduct cancer vaccine trial on his son; authorities respond
- 'I held my daughter for the first time': ‘Typo’ lands man in jail for a year, MP HC orders collector to pay Rs 2 lakh
Photostories
- Alaya F to Fatima Sana Sheikh: Top celebrity looks of the day
- 6 reasons to consume amla, beetroot, and carrot juice for 30 days on an empty stomach
- 5 Japanese techniques to overcome laziness
- This leading Bollywood actress was finalised as Draupadi in BR Chopra’s 'Mahabharat' but walked away from the iconic role for a major film break
- 7 quotes on leadership every kid should know
- Chennai Faces Pet Microchipping Meltdown: Huge Queues, Price Shocks and Rising Frustration
- How Bengaluru’s PRR Will Navigate Through Jarakabande Kaval Forest With Elevated Flyover
- Pregnant Bharti Singh opens up about her rapidly rising sugar levels; expresses concern for the baby; says 'I am going to be scolded by the doctor'
- New Choices for Flyers: Navi Mumbai Airport Opens December 25, More Airlines Lining Up
- Bengaluru’s Hebbal Relief Soon? New Ramp Nears Completion, Promising Smoother Mehkri Circle Traffic
Videos
05:31 RSS-Linked Youth Shot Dead In Punjab’s Firozpur, Probe Underway03:51 Kerala: RSS Worker Dies By Suicide After BJP Denies Local Body Poll Ticket In Thiruvananthapuram02:56 1 Dead, Several Feared Trapped As Portion Of Stone Mine Collapses In UP’s Sonbhadra; Rescue Ops On02:47 "I have no family..." Rohini Acharya Cuts Ties With Lalu Clan, Exits Politics Post-RJD Defeat04:14 RK Singh Slams Bihar BJP Suspension, Says He Only Opposed Tickets to Criminal Candidates03:28 ‘Premature to Speculate’: Tharoor Hits Back at Farooq Abdullah Over Operation Sindoor Remarks04:36 ‘Nitish Still X-Factor’ Pavan Verma Decodes Why Jan Suraaj Couldn’t Break Through in Bihar Polls06:38 Indian Coast Guard Holds Massive Rescue Drill in Paradip; Focus on Coastal Preparedness05:40 'MMC': PM Modi Mocks Congress After NDA's Bihar Win; Calls It 'Muslim League Maoist’ Party
Up Next
Start a Conversation
Post comment