“Trying to be cool and nonchalant”: Fans go bananas over FIFA World Cup 2026 use of Robot Dogs for security at Dallas broadcast hub

The FIFA World Cup 2026 is set to feature advanced robotic technology, with robot dogs being deployed to help protect staff and operations during the tournament. The four-legged machines will patrol the International Broadcast Centre (IBC) in Dallas, Texas, which serves as a key hub for global tournament coverage. Videos released ahead of the competition show the robotic dogs walking, monitoring surroundings, and performing various movements as excitement builds before the opening match next week.

The robots are part of FIFA’s broader effort to incorporate modern technology into the tournament. Manufactured by Hyundai, a major FIFA partner, the robotic patrol units will help maintain safety around the IBC. The facility is expected to host thousands of media professionals and technical experts who will work behind the scenes to deliver coverage of the World Cup to billions of viewers worldwide. FIFA officials believe the technology will contribute to a secure environment throughout the event.

Robot Dogs to help secure FIFA’s broadcast operations

The International Broadcast Centre at the Kay Bailey Hutchison Convention Center in Dallas has officially opened ahead of the FIFA World Cup 2026. The facility will play a central role in tournament operations and will house the Video Assistant Referee (VAR) Room as well as numerous broadcasting teams from around the world.

Meanwhile, fans couldn't keep calm seeing the modern technology in use. One user on Reddit wrote, “Trying to be all cool and nonchalant like a dog coming up to you when in reality it's scanning your face”. Another commented, “Its cute! Ignore any aspect regarding privacy and such.”.

A fan commented, “Put your mask on like it’s Covid”, while another wrote, “There should be a youtube video " what to do with your spare face scanning robot batteries". How much are they sold for”.

A fan also wrote, “Well that puts a chill down my spine.”

During a recent visit to the centre, FIFA President Gianni Infantino praised the scale of innovation being used for the tournament. He said the venue continues to grow in importance and now combines advanced technology, artificial intelligence, and expert personnel. According to him, fans watching matches from home often do not realize how many professionals work behind the scenes to bring every moment of the World Cup to television screens across the globe.

Dallas is scheduled to host nine matches, more than any other host city. FIFA officials believe the new robotic patrol technology will strengthen security measures while supporting staff and visitors at the venue. The robot dogs are expected to monitor designated areas and assist security teams throughout the tournament.