“I won’t apologize, that’s their aesthetic”: Coco Gauff fires back at critics over Miu Miu campaign hair controversy

American tennis star Coco Gauff has spoken out after facing criticism for her recent campaign for the Italian brand Miu Miu. The young player shared a video online to explain her side. What started as a proud moment for her in the fashion world quickly turned negative. Many people on social media began commenting on her appearance instead of appreciating her work.

Most of the criticism was about her hair. Coco wore her natural hair in a simple bun. While some fans supported her look, others made rude and offensive comments. After staying quiet at first, she decided to respond. She used her TikTok account to talk about self-love and accepting natural beauty.

Coco Gauff stands by her natural look amid criticism over her hair

Coco Gauff explained that everything in the photoshoot was her own choice. She said the shoot was done in a simple setup at her parents’ house. She also shared that she picked the outfit herself and liked the brand’s aesthetic. She made it clear that not everyone will understand the fashion, but she is happy with her choice.
Talking about her hair, Gauff said she does not like making it too sleek because it can harm her hair. As a tennis player, she prefers to keep it natural and healthy. She said her 4C hair is a part of her identity and she will not change it to please others.

She also spoke about why representation matters. Gauff said many girls have the same hair type and should feel proud of it. She added that if her natural hair can be part of a big fashion campaign, then others should feel confident too.

The American icon also shared a positive message. She said people who criticize others are often dealing with their own insecurities. She encouraged everyone to ignore negativity and believe in themselves. She ended the 8 minute long video by saying that Black people and natural hair are beautiful and should always be celebrated. She took a strong stance against the discrimination.

On the tennis side, Coco Gauff is doing well in the ongoing year. She reached the semifinals in Dubai and finished as runner-up in Miami. She now looks ready for the clay season and hopes to defend her French Open title.

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