NFL fans did not wait long to find a new target after the Los Angeles Chargers’ playoff exit. As frustration poured out online, attention shifted from box scores to pop culture, pulling
Justin Herbert into an unexpected viral storm. This time, it was not about arm strength or play calling. It was about a wolf.
Hours after the loss, fans began connecting dots between Herbert’s quiet public persona and a mysterious figure in his girlfriend Madison Beer’s latest music video. What started as playful speculation quickly turned into full blown mockery, fueled by timing, emotion, and the internet’s endless appetite for jokes.
Did Justin Herbert play the wolf in Madison Beer’s video?
Beer’s song Bad Enough, released as part of her album Locket, features a dramatic chase scene. She runs through dark surroundings in a light blue dress while a werewolf-like creature follows closely behind. The imagery alone was enough to spark theories. The Chargers’ defeat only amplified them.
After Herbert completed 19 of 31 passes for 159 yards with no touchdowns and took six sacks, fans rushed to social media with sharp reactions.
“Doing anything but winning a playoff game,” one fan wrote. “At least He did that better than playing football in the playoffs,” added another.
“Music videos: 1. Wins in playoffs: 0. Let's go Herbert!” a third fan joked.
Despite the viral claims, Herbert never appeared in the video. The man inside the costume was actor and model Austin Minard, who shut down the rumors himself. “Bad Enough @madisonbeer video. Monster played by me. This was a fun one,” Minard wrote on Instagram.
The speculation still says plenty about modern fandom. Herbert and Beer have kept their relationship low key since being linked last summer, even while attending games and public events together. That silence often leaves room for imagination to run wild.
Herbert’s season ended with solid numbers and lingering disappointment. For fans, humor became an outlet. For the internet, the wolf theory was irresistible. And for Herbert, it was another reminder that in today’s NFL, the spotlight never stays on the field for long.