Hisense partners with Reliance resQ to enhance after-sales service in India

Hisense, an electronics and home appliances brand, has announced a strategic partnership with Reliance resQ, the service arm of Reliance Retail, to enhance its after-sales service capabilities across India. This collaboration aims to revolutionize the customer experience by combining Hisense's cutting-edge technology with Reliance resQ's extensive service network and expertise.

Key highlights of the partnership

• Faster service: Reduced turnaround times for installations and repairs, ensuring quicker resolution of customer issues.
• Enhanced service coverage: Access to Reliance resQ's vast network, covering over 19,000 pin codes across India, ensures wider reach and improved service accessibility in even the most remote locations.
• Improved efficiency: Leveraging Reliance resQ's technology infrastructure, including an integrated consumer app, engineer app, and workforce management system, will streamline service operations.
• Increased transparency: Greater visibility and transparency in service processes, providing customers with real-time updates and improved communication.
• Enhanced customer satisfaction: Focus on customer satisfaction through initiatives like extended service hours (10 AM to 10 PM), free pick-up and drop services, periodic product health check-ups, and ISO 9001 certified quality standards.

Pankaj Rana, CEO of Hisense India, stated, "This partnership with Reliance resQ is a crucial step in our commitment to providing exceptional customer service. By combining their expertise with our innovative technology, we are creating a service ecosystem that prioritizes speed, transparency, and customer satisfaction."

Looking ahead

Hisense plans to launch the "Hisense Care Hub" in collaboration with Reliance resQ in 2025, a premium service platform designed to deliver personalized support and elevate the overall customer experience.

This partnership underscores Hisense's commitment to expanding its market share in India through a strong focus on customer satisfaction and a robust service network. By leveraging Reliance resQ's expertise and its own innovative product portfolio, Hisense aims to establish itself as a leading player in the Indian consumer electronics and home appliances market.