Himachal Pradesh to host Apple Fest from Sep 27

Himachal Pradesh will be organising a two-day Apple Fest from September 27 to 28 this year. Shimla Deputy Commissioner Amit Kashyap informed that the state is planning to host this festival to promote tourism in this region, and has full support from the district administration.

The Tourism Department will be organising this fest in collaboration with other departments to create a brand for Himachal apples at the international level. As per the reports, the Deputy Commissioner said that this fest will be organised at Gaiety Theatre’s Gothic Hall and the newly-constructed Multipurpose Hall.
Also, the state government signed around 92 MoUs (memorandum of understanding), of which 63 MoUs are for tourism sector with an investment of INR 1500 crore. Chief Minister Jai Ram Thakur mentioned this in a mini conclave, which also saw active participation by entrepreneurs of Himachal Pradesh and other states. The CM also stated that roadshows were conducted in the Netherlands, Germany, and UAE; whereas in India, the same were held in Hyderabad, Delhi, Ahmedabad, Bangalore, Mumbai, and Chandigarh to attract investments.
He further stated that unspoiled atmosphere, clean air, peaceful ambience, and cultural diversity of this region offers visitors a variety of choices―adventure, wildlife, eco-tourism, heritage, spiritual, monuments, religious, skiing, and much more. He also emphasised that this government will be committed to making sustainable tourism as one of the prime engines of growth in the state by establishing it as a leading global sustainable tourism destination.
The Chief Minister also added that without the support of local entrepreneurs, investors coming from other states would not be able to invest as support is needed to conduct business there. He urged the local entrepreneurs to contribute in the development of the state, whereas the state government would be considering to simplify the procedure to attract investment.