With footfall reaching 30K in every haat of the festival, the much-awaited Bhagoriya is in full flow already. The festival and its week-long fair takes place in bordering districts of Madhya Pradesh such as Jhabua, Alirajpur, Khargone, Barwani, which are close to Gujarat. Over the years, this festival of the Bhil and Bhilala tribes has garnered a lot of attention for its unusual rituals and vibrant vistas it provides. The young ladies decked up in the finest silvers, bachelor tribal men coming up in colourful turbans and flashy clothes too woo the ladies and the dhol-maandal walas keeping the vibe going with their rhythmic beats – what more could a photographer ask for? With millennials keeping their passion for photography alive on their Instagram and Facebook, this year’s Bhagoriya fest has become their most preferred check-in venue.