Everything in a name

by now everyone must be conversant with ekta kapoor's penchant for carefully choosing the spelling of her serial and film titles. after kyunki saas bhi..., she's now moved on to film production. and guess what her new film starring govinda and sushmita sen is called? kyo kii main jhuth nahin bolta. check out the 'different' spelling. now it's all very well to say you don't believe in such things.but with a successful record like ekta's, it does set you thinking. right?