Samsung unveils Freestyle+ smarter AI portable screen ahead of CES 2026

Samsung has announced the global launch of Freestyle+, its AI-powered portable projector which is designed to offer personalised entertainment experience. Unveiled ahead of CES 2026, Freestyle+ features a distinctive design and smarter AI capabilities. “The Freestyle+ reflects Samsung’s vision to create displays that adapt naturally to how people live and move between spaces,” said Hun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. “By combining true portability with intelligent AI that optimizes both the viewing environment and the content itself, The Freestyle+ makes it easier to enjoy a consistent, high-quality experience wherever you are.”Samsung Freestyle+ is an AI OptiScreen which automatically adjusts the picture of different spaces. The device also include a set of intelligent features which can automatically optimize the picture across different surfaces and environments:This intelligent viewing experience is further supported by Vision AI Companion, Samsung’s personalized AI platform for screens, which integrates enhanced Bixby with AI services from global partners to enable more natural, conversational interaction with on-screen content.Samsung Freestyle+ features a compact cylindrical form factor and the 430 ISO Lumens, claims to deliver nearly twice the brightness of the previous generation.Built-in access to Samsung TV Plus, certified OTT service partners and Samsung Gaming Hub allows users to stream, play and explore content directly from the projector without the need for external devices.For audio, The Freestyle+ delivers immersive, room-filling sound through its built-in 360-degree speaker and Q-Symphony allows the projector to work in sync with compatible Samsung soundbars.